Collaborative & Immersive learning experience
USID Gurukul 2010 in Partnership with Design Programme, IIT Kanpur, is an inspiration taken from “Gurukul”, a school concept from the ancient times. USID Gurukul 2010 brought together 48 students (Shishyas) selected from the disciplines of Design, Technology, Management and Social Sciences. These Shishyas attended the Gurukul free of charge and learn under the mentorship of eminent academicians & researchers and experienced practitioners (Gurus) representing a variety of institutes, organisations and industry domains.
USID Gurukul 2010 Mission:
- To provide a platform for students from the varied fields of design, technology , management and social sciences to go through a two weeks experience of collaborative and immersive learning.
- To provide a platform for students to Collaborate, Explore, Experience, Learn and Create, design solution for existing social problems under the mentorship of accomplished practitioners, researchers, academicians and professionals which would then facilitate social-economic development and better quality of life.
- Involve academia, industry, government personnel, media, and non-design professionals to provide a adequate ambience for the students to understand the importance of social context in design.Focus on identifying real life socio-economic problems and explore design solution through collaborative and immersive approach.
USID Gurukul 2010 Focus areas:
- Education
- Health & Care
- Environmental issues
- Rural & Craft sector
- Public policies and its impact on citizens, and governments etc.
- Old population and generation gap
To encourage a collaborative and immersive learning experience, the Shishyas were divided into teams of 6 with each team having a mix of design, technology, management and social science students. Each of these teams was assigned two Gurus representing academics and practice that used their experience and knowledge to guide the team to achieve realistic goals over a period of 2 weeks.
48 Shishyas & 16 Gurus representing 15+ institutions including NID -Gandhinagar, NID-Bangalore, IIT-Kanpur, IIT-Guwahati, IIM-Bangalore, Sristhi School of Arts and Design Bangalore, Symbiosis Institute of Design, DA-IICT-Gandhinagar, delhi School of Economics-Delhi, Delhi University, IM&T Gurgaon, Amity University etc.
iDiscoveri, IMRB international, User in Design, SKM Design, Regency Hospital, & Alto University, Finland.
USID Gurukul was sponsored and supported by Microsoft Research India, HUL, CMS, DimDim, Thinking Threads, USER Lab Asia, USID Education & USID Research.





















