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USID2010

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Designing Consumer Experience for Emerging Markets & Beyond...

Life, culture, and context of use for end users in the emerging markets are different to users in markets such as Europe and America. Therefore it is not necessary that the product which is successful in other parts of the world will also be successful in the markets of emerging economies. It is critical that professionals and organizations must research and understand the culture, context and needs of these people before they design any products, applications, or services for emerging markets.

 

USID Past Conferences

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USID Foundation in 2007 initiated  India's first ever 3 day’s conference in the User Experience and Design domain in Hyderabad as USID2007. Since then USID conference has become India's leading annual conference which is being attended by 175+ participants representing 50+ organizations.
 

USID2009

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Design For All: Usability, Accessibility & Creativity...

 

New technologies of the Information Age making products and services evolve very quickly but the human diversity in age, culture and abilities making it difficult for all the consumers to take advantage of new possibilities of technologies. The human diversity in age, culture and abilities poses challenges for all planners, designers, technologist and entrepreneurs, to focus their attention to the design for human diversity, social inclusion and equality.

Conference Website USID2009

 

USID2008

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Design Innovation & User Experience:
Transforming Businesses in the New Economies...

Design Innovation & User Experience are the key drivers in the new economy that will build the identity and the distinctiveness required for businesses to stand out in the global marketplace. Innovation with focus on user experience can help businesses differentiate in the global marketplace that has no dearth of competitors vying to make their mark. It is these differentiations that will help marketers meet expectations of these sophisticated customers who are always on the prowl for the best alternatives. This new economy will be led by those who innovate - create, find, and combine Knowledge and User Experience into their new products, services, and distribution methods - faster than their competitors.


Conference website USID2008

 

USID2007

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Living in Digital World : Challenges for Designers & Engineers...

Technology has become the driving force of change in the modern world. While hardware and software matured at a very fast pace, equal adoption of these technologies however continued to exclude individuals and communities from harnessing the true benefits. The power of design to link technology to the latent needs of users had not been fully exploited. The result is, failure to connect people with solutions that make a positive impact on their lives. What design techniques and methodologies should be employed that contributes to build an Information Society where maximum number of people can use technology with minimum effort?


Conference website USID2007

 

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